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BWI Airport Master Plan Baltimore

To begin the dialogue with stakeholders to lay the groundwork for future growth and expansion, Maryland Aviation Administration turned to Sharp & Company to develop a new type of communication vehicle—one that would answer the need to provide comprehensive, actionable information without sacrificing brevity. By skillfully rewriting technical documentation into easy-to-understand prose, Sharp & Company repurposed the BWI Marshall Master Plan for presentation to non-technical audiences, including elected and regulatory officials, some airport and airline employees, the media, and the general public.

In developing the report, Sharp & Company has set a new standard for such presentations, devising a format that incorporates both cleverly formatted text and informative graphics, providing much more in-depth information than an executive summary yet remaining readable and concise.

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